Beginner product
MVP — Minimum Viable Product
An MVP is the simplest version of a product that allows a startup to test its core value hypothesis with real users and gather validated learning.
#validation
10 results
Glossary
Beginner strategy
Product-Market Fit
Product-market fit is the degree to which a product satisfies strong market demand — when a startup finds an audience that genuinely needs what it has built.
Guides
Beginner growth
11 min How to Build a Pre-Launch Waitlist
A step-by-step guide to building a pre-launch waitlist — the landing page, viral mechanics, traffic channels, and what to do with the list once you have it.
Beginner validation
13 min How to Run Customer Discovery Interviews
A step-by-step guide to running customer discovery interviews — who to recruit, what to ask, and how to turn raw conversations into actionable insight.
Beginner validation
12 min How to Validate Your Startup Idea Before Building
A practical, step-by-step guide to validating your startup idea with real people before writing a single line of code — saving months of wasted effort.
Concepts
Beginner methodology
Customer Development
Steve Blank's framework for validating startup assumptions through direct customer contact before and during product development.
Intermediate methodology
Innovation Accounting
Eric Ries' framework for measuring startup progress using leading indicators when traditional revenue metrics are too early to be meaningful.
Beginner methodology
The Lean Startup
The Lean Startup is a methodology for building products under extreme uncertainty, centered on validated learning and the Build-Measure-Learn feedback loop.
Articles
Intermediate strategy
15 min From Idea to Product-Market Fit: A Founder's Roadmap
Everyone says 'find PMF' — almost no one explains how. This is the five-stage roadmap from idea to genuine product-market fit, with signals at each step.
Beginner strategy
11 min Why Most Startups Fail — And What to Do Differently
90% of startups fail. The data reveals it's rarely bad luck — it's specific, avoidable mistakes most founders repeat.