Agile Development for Startups
An iterative software development approach built on the 2001 Agile Manifesto, favoring working software over rigid planning.
Frameworks and methodologies that shape how startups operate.
An iterative software development approach built on the 2001 Agile Manifesto, favoring working software over rigid planning.
Blue Ocean Strategy is a framework for creating uncontested market space by making competition irrelevant through value innovation rather than beating rivals.
A one-page visual template that maps how a company creates, delivers, and captures value across nine building blocks.
A go-to-market strategy where a company deliberately defines and names a new market category rather than competing inside an existing one.
Crossing the Chasm explains why most tech startups stall between early adopters and mainstream customers, and how to bridge that gap strategically.
Steve Blank's framework for validating startup assumptions through direct customer contact before and during product development.
A human-centered, iterative problem-solving process with five stages: Empathize, Define, Ideate, Prototype, and Test.
A reasoning method that breaks problems down to fundamental truths and rebuilds from scratch — avoiding assumptions inherited from analogy.
Growth loops are self-reinforcing systems where each cycle's output becomes the next cycle's input, generating compounding rather than linear growth.
Eric Ries' framework for measuring startup progress using leading indicators when traditional revenue metrics are too early to be meaningful.
Jobs to Be Done (JTBD) explains why people choose products. Customers don't buy features — they hire products to make progress in a specific circumstance.
A framework for categorizing product features by how they affect customer satisfaction — from basic must-haves to unexpected delighters.
An MLP is the minimum version of a product a user could genuinely love — not just tolerate — balancing learning speed with first impressions.
Network effects occur when a product becomes more valuable as more people use it, creating compounding growth and a defensible competitive moat.
OKRs (Objectives and Key Results) are a goal-setting framework that aligns teams around ambitious, measurable outcomes on a quarterly or annual cycle.
The AARRR framework breaks startup growth into five measurable stages: Acquisition, Activation, Retention, Revenue, and Referral.
Porter's Five Forces is a framework for analyzing competitive intensity in any industry across five structural forces that shape profitability.
A scoring model for product prioritization using four variables: Reach, Impact, Confidence, and Effort.
The Technology Adoption Lifecycle describes how new technologies spread through a market across five adopter segments, from innovators to laggards.
The flywheel effect describes how consistent momentum across linked business activities creates compounding growth with no single breakthrough moment.
The Lean Startup is a methodology for building products under extreme uncertainty, centered on validated learning and the Build-Measure-Learn feedback loop.
A two-sided marketplace connects two distinct user groups who each provide value to the other, powered by cross-side network effects.
A two-sided tool that maps your product's features to real customer jobs, pains, and gains — ensuring you build what customers actually need.